In April, ABS-CBN president and chief executive officer Charo Santos-Concio said that the series will stay on air "forever," when asked if it will be extended once again.
"It will be there forever (laughs). Hanggang magkaroon ng apo (laughs). That's always a challenge for our content creators. The challenge is always for the next big hit... but for the meantime, as long as the public is supporting 'Be Careful With My Heart,' it will be there," she said.
It tells the story of Maya (Sta. Maria), an aspiring flight attendant who leaves the province for Manila to pursue her dreams. Her life plan takes a detour when she becomes the maid of the family of widowed businessman, Richard Lim or "Sir Chief" (Yap), for whom she later develops romantic feelings.
The TV hit series directed by Jeffrey Jeturian and Mervyn Brondial. - ABS-CBN news
Be Careful with my Heart is currently the No. 1 daytime series in the Philippines, according to date from multinational market research group Kantar Media. But will they become number in MMFF 2013 if "Be Careful with my Heart the Movie" will be materialized?